Due
to technological advances, and the invention of telecommunications devices as
well as embracing of Information Communication Technology (ICT) into our day to
day activities, the way we interact and socialize has changed. Meeting up with
new people or having the coffee and tea dates that characterized the days of
old has become less and less visible as more people live their lives on socia lmedia. But what is social media? Social media is a collection of web-based and
mobile based technologies which are used to turn communication into interactive
discourse amongst organizations, communities, and individuals. The beauty of
social media is that you can interact with people who are in different parts of
Singapore as well as all around the world with just a click of the button. The
advent of social media interaction has also its own downsides and one of them
is perpetration of civil and criminal offences, online infidelity and breakdown
of the traditional social structures. Most people would rather interact with
you via social media than meet you physically for a social outing or a bonding
session among friends. A private investigator in social media in Singapore can use this to his or her
advantage as it is as ideal a place to conduct his or her investigations.
One
of the ways a private investigator inSocial media in Singapore can use it for investigative purposes is by
doing a background check. Most people have no idea that whatever they post in
social media is considered public information and hence can be accessed by
anyone without obtaining a warrant. A private investigator will go through the
subject’s social media profile (however many they are) and will get information
on what they like, where they usually hang out, who they hang out with,
favourite movies, music and food, whether you are a drinker or smoker, you view
on life and a lot of other information you can obtain from the subject’s
profile. From there, the private investigator will gain valuable insight on the
subject and formulate an investigative strategy that will help him or her get
the evidence that they may require to close the case successfully. Although the
accuracy of information gotten from social media like Facebook, MySpace, and
twitter among others is not one hundred percent accurate, it helps the private
investigator get a sense of who the subject of investigation is and what their
values are and where to find them if need be.
Most
businesses and organizations feel like social media reduces employee
productivity. Some employees spend more time on the social network in a working
day as compared to the time spent doing what they were supposed to do. Most
employers have restricted the access their employees have to social media
sites, but some of them who do social marketing via social media cannot afford
do that. Most hire a private investigator to check on employee misconduct. The private investigator in social media in Singapore will have to find uncanny ways to befriend the employee so that
they can monitor their social media activities. Some companies may also hire a
private investigator to spy on their competitors using their social media
activities. The private investigator will look into what events are coming up,
which new products the competitors have come up with and if it is creating a
buzz in social media (if you are in twitter, they call it a trending topic),
and how many followers (in twitter) , likes and subscribers the competitor has
on their social media business page (can also be a fan page). Social media
sites is a treasure trove of valuable information on anyone or anything and a private investigator in Singapore should learn how to navigate all these sites
if he or she is to stay up to date and relevant in this day and age.
